One of the UK’s leading logistics and freight companies has upgraded its warehouse management system (WMS) to accelerate market share and expansion.

Simarco, which has extensive experience across all industry sectors and international trade routes, has implemented the award-winning, cloud-based SnapFulfil suite because of its inherent flexibility, multi-site capabilities and depth of functionality.

The fully executed contract is for five years and provides 24/7 critical support and access to SnapFulfil’s multiple billing software and extensive customer portal, which are especially beneficial to 3PLs needing to flex their model. Simarco has also purchased a SnapData license, which amalgamates critical real time data from various sources and locations into one central dashboard.

Simarco went live at their new 108,000 sq.ft high security warehouse in Stoke-on-Trent during March, after a rapid 50-day implementation period – and are already enjoying optimised inventory visibility and fast turnaround of goods receipt.

Phase 2 this summer will see SnapFulfil onboarded at their HQ distribution centres in Witham, Essex, followed by their mainland Europe facility in the Netherlands.

Steve Pyne, Head of Warehousing for Simarco, said: “Onboarding and training went smoothly and the SnapFulfil implementation team were great with our warehouse team, keeping it straight forward and relatable. Simplification of our processes and invoicing also means staff get to concentrate more on managing and improving the customer experience.

“SnapFulfil is a very flexible and responsive system and our first clients onboarded are already appreciating the scheduled reports, ERP-like functionality and online access to their stock. Having a UK-based support team was also a key factor for us, as our previous legacy WMS was based in Australia. It was clunky and slow too, plus cloud-based SnapFulfil contributes greatly to our sustainability plan for going paperless.”

The functionality and connectivity of SnapFulfil was also a big plus point for Simarco. Richard Bartram, Head of UK Implementations for SnapFulfil, explained: “It’s gratifying that Simarco see us as their differentiator and a very easy decision for their growth and attracting new business. They need that robust Tier 1 functionality to drive efficiencies, plus SnapFulfil’s configurability is ideal for the dynamic nature of their diverse customer base.

“We were also able to create some bespoke integration for their main customer and so all orders (and associated data) for the three sites utilise the same API securely and consistently.”